Beyond the Response: Turning Location and Device Data into Experience Insights

Feedback is more than words on a screen — it’s where and how those words are shared. At Cincinnati/Northern Kentucky International Airport (CVG), each tap and completion tells a spatial story. Heat maps reveal high-traffic zones. Device data shows how travelers engage. Together, those signals transform simple survey responses into a live pulse of passenger […]
Unlocking Predictive Insights: Using Survey Trends to Forecast Operational Improvements

Feedback isn’t just a scorecard of what happened yesterday. It’s a window into what’s coming tomorrow. Most organizations treat surveys as rearview mirrors—useful for spotting problems after the fact, but too late to prevent them. The reality is that hidden in your survey responses are patterns and signals that can help you forecast issues before […]
Brand Every Tap: How Custom Themes in Infotap Turn Surveys Into Seamless Brand Experiences

Your brand is more than a logo — it’s a promise, a personality, and a visual identity that builds trust with every interaction. So why should your surveys feel like an afterthought? With Infotap, they don’t have to. Infotap’s custom themes let you design surveys that look and feel like your brand — from your […]
From Inbox to Insight: How to Use Email and Text to Run Smarter, Faster Surveys with Infotap

Email and text aren’t just communication tools — they’re two of the most efficient and underutilized channels for gathering customer feedback. With text open rates reaching upwards of 98% and email remaining a staple in nearly every business’s communication strategy, these channels offer unmatched reach, immediacy, and engagement. Infotap bridges the gap between your outreach […]